Raw materials/ingredients

Soy flour (domestically produced, not genetically modified), margarine, puffed soy (soy protein, tapioca starch), sugar, soy milk chocolate (sugar, cocoa butter, soy milk powder, etc.), indigestible dextrin, macadamia nuts, lemon peel Processed goods, salt/fragrance, acidulant

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Product introduction

Otsuka Pharmaceutical has developed SOYJOY, a portable bar-type soy food that uses technology to process whole soybeans without sacrificing taste, and uses the soybean flour for the dough.
・Uses whole soybeans, which are rich in nutrients, without using wheat flour.
・It is easy to eat without falling apart. Convenient to carry and store.
・Low GI food.
・Gluten-free (US FDA standard).
・"Plant Base" series of ALL plant-based ingredients ・Rich white chocolate made from soy milk with a refreshing aftertaste of fresh lemon ・Macadamia accent that goes well with the crispy texture
*It is said that the lower the GI value, the slower the absorption of sugar, making it less likely to gain weight.

Raw materials/ingredients

Soy flour (domestically produced, not genetically modified), margarine, puffed soy (soy protein, tapioca starch), sugar, soy milk chocolate (sugar, cocoa butter, soy milk powder, etc.), indigestible dextrin, macadamia nuts, lemon peel Processed goods, salt/fragrance, acidulant

Please tell us about the origin of the name "SOYJOY".

With the goal of “delivering the bounty of soybeans in a fun and delicious way,” we chose a simple and easy-to-remember name. SOYJOY is a combination of soybeans = SOY and the deliciousness of ingredients = JOY.

What kind of product is SOYJOY?

"SOYJOY" is a nutritious food that is baked with various ingredients added to the dough made from soybean flour without using wheat flour. You can take delicious and smart nutrition derived from ingredients such as vegetable protein and soy isoflavone.

How is it different from soybean flour and soybean flour?

Kinako is powdered roasted soybeans and has a fragrant flavor. The soybean flour used in this product is made from soybeans without the thin skin, so the original sweetness and aroma of soybeans are preserved.

Please tell us the background behind the development of SOYJOY.

Focusing on the infinite potential of soybean nutrition, we propose a new way of eating soybeans that is loved by people all over the world. As a result of exploring new ways to use soybean flour, we developed SOYJOY, a bar-type food made from soybean flour that allows you to enjoy delicious soybeans at any time.

When is the best time to eat?

Because it is a size that is excellent for portability, you can easily enjoy it as a substitute for breakfast or as a snack between meals when you are a little hungry.

List of SOYJOY products

List of SOYJOY products